Twsta Tours guests exploring Ethiopia

About Twsta

Our StoryOur PeopleOur Promise

Born from Ethiopian landscapes and built around authentic, safe, sustainable travel with strong local roots and global care.

Our Story

A founder’s mountain-born journey from shepherding in the Simien highlands to building memory-rich Ethiopian travel.

The story of Twsta Tours begins high in the rugged beauty of the Simien Mountains National Park, in a small place called Mecheka where our co-founder, widely known in the tourism community as Ras Agez, was raised.

His childhood was shaped by the mountains. As a young shepherd, he spent his days tending cattle, goats, and sheep across steep cliffs and vast highlands. Life was not easy; he faced the raw forces of nature daily, from harsh cold winds to dangerous terrain and encounters with wildlife. Yet these challenges did not break him; they built him.

Education was never given; it was earned with determination. Every day, he walked more than five hours just to attend school. Through rain, cold, and exhaustion, he kept going, consistently ranking among the top students in his class.

Against all odds, his journey led him to Addis Ababa University, where he studied Economics, followed by a Master’s degree in Natural Resource Economics. He further specialized in Tour Operation Supervision at Lion Ethiopia Tourism College, graduating again among the top of his class.

Today, his story lives through every journey we create. That deep-rooted experience, authenticity, and respect for nature and culture make Twsta Tours not just a travel company, but a gateway to truly experiencing Ethiopia.

Highland landscape connected to the origin story of Twsta Tours

Who We Are

Twsta is a licensed Addis Ababa tour operator creating journeys through Ethiopia’s heritage, mountains, wildlife, coffee, and festivals.

We are Twsta, a licensed tour operator based in Addis Ababa, Ethiopia. Twsta (ትውስታ) means “Memory” in Amharic, and that is exactly what we create: unforgettable journeys etched in your soul.

From the molten glow of Erta Ale to the colorful salt flats of Dallol, from the rock-hewn churches of Lalibela to the ancient wonders of Axum, we take you where history, culture, and nature meet.

Sip coffee where it was born, from Yirgacheffe to Kaffa. Hike the Simien and Bale Mountains, feel the spray of the Blue Nile Falls, meet the Omo Valley tribes, uncover Harar, and discover where humanity began in Hadar.

Every weekend, connect deeper through guided escapes to Wenchi Crater Lake, Debre Sina, Menagesha Forest, and more. Come for the adventure, stay for the memory.

Twsta Tours sharing Ethiopia with international guests

Our Teams

A practical, multilingual team with guiding, operations, marketing, health, and international representation experience.

Field portrait representing Ras-Agez
Tour Guide

Ras-Agez

MSc in Natural Resource Economics; Tour Operation Supervisor. 12+ years. English, French, Arabic.

Field portrait representing Aman Hassen
Operations

Aman Hassen

Tourism Management and Mechanical Engineering background. 10+ years of experience.

Field portrait representing Husnia M.
Marketing

Husnia M.

Computer Science background. 4+ years. English, Arabic and Turkish.

Field portrait representing Bruktawit
Guest Care

Bruktawit

Health Science background. Escorts clients with care and support. 5+ years. English and Spanish.

Field portrait representing Daniele Testaguzza
Italy Representative

Daniele Testaguzza

Twsta Tours representative supporting international guest connections.

Our Commitment

Our promise is to travelers, communities, nature, heritage, excellence, and Ethiopia itself.

To Our Travelers

We deliver journeys defined by trust, safety, and excellence. Every experience is thoughtfully designed for comfort, authenticity, and lasting memories.

To Our Communities

Tourism should uplift the people who make destinations special. We work closely with local communities, support livelihoods, and make sure each journey contributes positively.

To Nature and Heritage

From the Simien Mountains to cultural heritage across the country, we promote sustainable practices that preserve nature, respect traditions, and safeguard Ethiopia’s treasures.

To Excellence

We continuously improve, innovate, and go the extra mile, turning every trip into a truly exceptional experience.

Our Promise

We do not just organize tours. We create journeys with purpose, guided by integrity, respect, and a deep love for Ethiopia.

Ethiopian highland landscape representing Twsta commitment to place

How We Differ from the Crowd

Twsta is rooted in lived experience, community benefit, responsible travel, and storytelling beyond ordinary sightseeing.

Born from the Land, Not Just Business

Our foundation was shaped across Bale Mountains National Park, Simien Mountains National Park, Lower Omo Valley, Afar, Lalibela, Axum, and Gondar. Our leadership knows Ethiopia from life, not textbooks.

Experiences, Not Just Itineraries

We go beyond checklists and crowded routes. Every journey is designed to connect guests with the real Ethiopia, from ancient heritage sites to untouched natural wonders.

People-Centered Travel

We work closely with local communities so each journey supports local livelihoods while creating genuine human connections.

Sustainability with Purpose

Sustainability is not a trend for us. It is a responsibility to protect nature, respect culture, and preserve Ethiopia’s beauty for generations.

Passion That Drives Excellence

We do not simply operate tours. We live them, handling details with care and treating every guest with respect.

The Twsta Difference

We are storytellers, experience creators, and proud ambassadors of Ethiopia. With us, guests discover a deeper connection to a place, its people, and themselves.

Vision, Mission and Values

By 2032, Twsta aims to be Ethiopia’s leading sustainable tour operator through quality service and responsible tourism.

Our Vision

To be Ethiopia’s leading and most preferred sustainable tour operator by 2032, known for quality service, responsible tourism, and promoting Ethiopia’s culture and nature.

Our Mission

To deliver high-quality and memorable travel experiences across Ethiopia through professional service, sustainable tourism practices, and strong community engagement, while showcasing the country’s natural beauty and cultural heritage.

T

Trust

Honest relationships, transparent planning, reliable guidance, and safe travel experiences.

W

Welcoming Spirit

Genuine Ethiopian hospitality that helps every guest feel at home wherever they travel.

S

Sustainability

Responsible tourism that protects nature, respects culture, and supports local communities.

T

Transformation

Journeys that go beyond sightseeing to inspire, educate, and transform.

A

Authenticity

Real immersive experiences that reflect Ethiopia’s true culture, heritage, and lifestyle.